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Jan 19 Jan · Varies: 3rd Mon of Jan

Martin Luther King Jr Day 2026: which services to run, and when

Martin Luther King Jr Day falls on 19 Jan in 2026, and the pitch has to be out by Mid Nov. The angle that earns coverage on this date is only pitch with a substantive program behind it. Commercial pitches are poorly received. The services below are the ones that do the work, in the order they run.

Start
2 to 3 weeks before the pitch date

Pull the data, write it up, publish the page.

Pitch by
Mid Nov

Outlets plan dated coverage early. Late is dead.

Moment
19 Jan (Varies: 3rd Mon of Jan)

Coverage and demand land here.

The story for Martin Luther King Jr Day

Angle

Only pitch with a substantive program behind it. Commercial pitches are poorly received.

Example data-led story

Program outcomes, properly evidenced.

Outlets that cover this date

National, business

Industry fit

Any brand with a genuine program

Use a number from your own records. We do not invent statistics, and an editor checks the source before running it. If you have nothing to say on this date, spend the month on one you do.

The services that run Martin Luther King Jr Day

Each service is $500 a month a la carte. Run one or run the set.

  1. 1

    Community That Builds Loyalty

    Connects the date to a real local room: a partner, an event, a group that already marks it.

    First move: Line up one local partner willing to be quoted or co-host.

  2. 2

    Digital PR & Content Scripting That Strengthens Authority

    Owns the pitch. Turns your first-party numbers into a story an editor can run without calling you for more, then sends it to the outlets that cover this date every year.

    First move: Pull the one number from your own records that nobody else can publish, then write the pitch around it.

Martin Luther King Jr Day questions

When should I start work for Martin Luther King Jr Day?+

Send the pitch by Mid Nov. Start two to three weeks before that to pull the data, write it up and publish the page the link points at. The moment itself lands on 19 Jan (varies: 3rd mon of jan), by which point the work is already out.

Which service leads Martin Luther King Jr Day?+

Community That Builds Loyalty leads it. Connects the date to a real local room: a partner, an event, a group that already marks it. The rest of the services on this page handle the follow-through once attention arrives.

Is Martin Luther King Jr Day worth it for my business?+

It fits any brand with a genuine program. If you cannot bring a number from your own records to the angle, skip the date and pick one you can speak to honestly. A date with no data behind it does not earn coverage.

What does running this cost?+

Every service is $500 a month a la carte, so a moment run with three services is $1,500 a month while it is live. Packages start at $1,500 a month for Lite.

Other dates to plan around

See all 62 dates in the 2026 calendar

Want us to run Martin Luther King Jr Day for you?

We pull the data, build the page the link points at, and send the pitches on the backdated schedule. Every service is $500 a month.

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